My Little Pony? Seriously?

Integrity Toys released some hard to believe information regarding a new fashion figure collection based on My Little Pony. There is a talented group of artists who do custom MLP figures which are fabulous. What I didn't know is that there is a cosplay movement of numerous characters from the show. There is a following of teens and adults who have a convention called BronyCon. Find out more about it here: https://en.wikipedia.org/wiki/BronyCon.
Here is another interesting article about followers and fans:
http://www.webcitation.org/63cE1QPev

Integrity says it will be a "high end collectible series inspired and made to honor the fans of the My Little Pony brand."  When I read this announcement I was speechless but I realize that it is a way to get new consumers.

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Let's see. What else does Hasbro make that IT could use as a basis for a line of fashion dolls?

 

Hasbro makes Play-Doh! I love everything about Play-Doh except that smell. What if Integrity made a great set based on that product? It would come with the doll head and you put the head in a Play-Doh 'machine' turn the crank and Play-Doh hair starts to grow. Then you can mold fashion clothes for the doll and voila, a high end fashion line which is recyclable, reusable and encourages active participation. I like it.

*Original photograph: from Waiting by Jana Romanova

So I'm just kidding around here but it was a surprise - bigger than the Jem doll cartoon dolls.

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While we don't have further information aside from the official press release above, we do have the following that hopefully will answer a few of your general queries about this brand. Please note that as soon as we have pictures of the official samples, all will be revealed!

• The male figures will have the current FR: Homme body and the female dolls will sport a new, yet to be unveiled body (more details about this in future announcements).

• Each figure will come beautifully displayed in a fantastic new package design, themed around each My Little Pony character associated with the doll or figure.

• Fans can expect lots of little "themed" accessories and especially designed clothing pieces that express each doll's love for his or her favorite My Little Pony character!

• This new collection may or may not be distributed via Integrity Toys' network of authorized dealers. Since we do not have final costing yet, we cannot make this announcement at this time. Exact pre-ordering information will be released when we are ready to unveil the collection approximately in the fourth quarter of 2015 (Winter 2015-2016).

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*http://www.huffingtonpost.com/2015/01/07/eleanor-macnair_n_6426476.html

As Dusk Falls: The Winning Doll of the 2014 Integrity Toys Design Competition

In October 2014, the Official Integrity Toys Advanced Design competition took place at the "GLOSS" Convention in Orlando, Florida and at long last, the W Club is honored to introduce the exquisite doll based on Ms. Julia Leroy's winning entry, "As Dusk Falls" Eugenia Perrin Frost™!

As per the rules of the competition, the winning design, personally picked by Jason Wu and other members of the Integrity Toys design team, has gone through various adjustments to make it production ready while preserving the spirit of Julia's original design. We could not be more excited to unveil the production version of the doll and give everyone a chance to add this fantastic lady to their collections!

 
W Club members can order as many as they want for the reduced price of $130. She will go on sale to the general public for $150.

Head Sculpt: Eugenia

Body Type: FR 2013

Skin Tone: FR White

Hair Colors: Golden Blond

Eyelashes: Yes, Hand Applied

She is very beautiful and if I were going to add more 12" dolls to my collection, I would order her.