For the last few years, Mattel was embroiled in legal battles with the designer of the Bratz dolls and the final verdict went against Mattel to the surprise of many. Isaac Larian, CEO of Bratz-maker MGA Entertainment had previously said that in spite of the victory, the actions against the company caused stores to lose confidence in the line thereby successfully destroying it. However, he seems to have had a reversal and has "said that he's pushing to try to get the Bratz franchise to where it once was."
|Masquerade by Bratz, on store shelves by August|
|The Bratz Masquerade collection features a few boy character dolls, including "Vampire-Penn" and "Knight-Gable."|
I hope these dolls are very successful. They were adorable and were actually my first foray into doll collecting! It was my collecting of Bratz that got me involved in internet dolls boards and it just took off from there. Watch this interesting video (after the brief ad). You will enjoy it.